Selling isn't what it used to be.  Most consumers are no longer receptive to cold calling or canned sales pitches.

You could have the best offer or product on the planet, but the second you start selling without first getting to know your customers and listening to them, you risk losing them. 

This new mindset is pushing many entrepreneurs to adopt a different approach to selling that includes: 

  • Adopting an advisor mindset
  • Being prepared;
  • Active listening, and more.


Click on link for details:  BDC Article